Ralph Bou Nassif

ralph bou nassif

Founder And MD at Strathaus


Bio Summary

Ralph is the founder and MD of StratHaus, a boutique strategy consultancy based in Paris and Beirut.

Ralph has 15 years of management consulting and strategy experience serving corporations, government entities, family offices and investment funds across Europe, the Middle East, and Africa.

Prior to starting StratHaus, Ralph was an engagement manager with McKinsey & company, and led the strategy function of the Commercial Bank of Dubai.

Ralph is also an entrepreneur, having founded L'Atelier du Miel, a world renowned disruptive honey brand, and Tasmeem Software Solutions, a company specialized in ERP and systems.

Employment History


Founder And MD


September 2017 - present

Paris, France

Strathaus is a strategy consultancy based in Paris and in Beirut, founded by ex-McKinsey and Monitor consultants. The firm helps companies looking to challenge the status quo by adopting transformative, forward-looking, and e ...see more

Commercial Bank of Dubai

DGM - Head Of Strategy

Commercial Bank of Dubai

March 2014 - October 2017

Dubai - United Arab Emirates

Led the Strategy and business development efforts of the bank, especially on corporate and commercial banking Member of the “Senior Leadership Team” and of the Bank's Credit Committee. Acted as advisor to the board and to ...see more

McKinsey & Company

Engagement Manager (em)

McKinsey & Company

August 2011 - February 2013

Dubai - United Arab Emirates

Worked across industries with CEOs, business owners, and management teams on various topics with focus on strategy, investments, growth, and large transformations – project examples include: Growth and Investments: • Led ...see more

Strategy& (Formerly Booz & Co)


Strategy& (Formerly Booz & Co)

June 2007 - September 2011

Beirut, Lebanon

Worked with investment funds and oil & gas conglomerates in the Middle East, Africa and Europe on various topics with focus on strategy, growth, and corporate finance – project examples include: Investment Funds: • Led t ...see more

Selected Project Experience

Project Description:

Supported a leading machinery trader develop their strategy to build the world's #1 machinery sales platform. The strategy helped transform the firm into a data and insights driven tech company with exponential growth potential

Industry: Industrial Goods

Project Description:

Supported a major Agritech player in France in developing their growth strategy to become Europe's leading in-farming player. Strategy included the repositioning of the brand, a major overhaul of its product approach, and a refocus of core capabilities.

Industry: Consumer Products

Topic(s): Strategy & Planning


Master's in Business Administration/Management



Bachelor's in Computer Engineering



Language Skills

Country Experience

Algeria France Germany Italy Qatar Saudi Arabia South Africa Spain United Arab Emirates



Transformation Management Office,

Business Planning,

Corporate Strategy,

Growth Strategy,

Operating Model,

Strategic Management,

Strategic Planning

Industry Experience


Electric Power

Industrial Goods

Machinery and Components